Logistics 101: Brokerage Basics

Entering the complex business of import and export can be intense and overwhelming. Our Logistics 101 series is a gentle introduction and an easy-to-follow guide through turbulent, ever-changing waters.

We aren’t going to just toss you a compass and wish you luck; we’re in the boat with you, guiding you safely to shore. This series simplifies complex concepts, not just for the sake of it, but to empower you and your team.

The first instalment of the series covered the basics of customs in general. The second broke down the fundamentals of freight.

This third edition digs into customs brokerage to help you create a trusting and reliable partnership with your broker.

Work with a customs broker

The first step is understanding what a customs broker is and how they support businesses like yours.

Learn more about the distinction between a customs broker, a freight forwarder, and a full-service logistics provider.

Next, understand:

• when in the import process to engage a customs broker, and
• how to work in collaboration with your broker to contribute to your business’ success.

Set yourself up for success

Working with a broker is only part of the process. A strong partnership means both partners are bringing their best to the relationship.

For importers and exporters, this means:

1. Working in collaboration with border agencies to create a positive profile.
2. Building and maintaining a strong internal compliance program.
3. Knowing the basics of tariff classification.

Adapt and respond

Like all relationships, there may be storms and transitions you’ll need to weather.

• If things go awry at the border, here’s how to respond.
• And when it’s time to make a change in your broker relationship, here’s how to navigate the transition intentionally.

A strong relationship with an experienced customs broker can make the import process easier and your business run smoother. We’ve been in the customs brokerage business for more than half a century. We’re ready to help.

Logistics. It's what we do.

Information provided by: Customs Brokerage Dept. - Cole International